The Free Book Distribution Goodwill Advertisement Method
posted on 23 December 2011 | posted in
Business and Finance
There's many ways to market your business offline, away from the internet. From roadside advertising to flyer distribution, there's many ways to do it. Here's another way: in order to market your business in a fun and different way, gather a quantity of used books. These can be obtained for free or very cheaply from many sources. Have stickers made with the logo, tagline, address, and phone number of your business. The stamp should also contain the following short text: "This book provided for free for your enjoyment by (your business name). You are welcome to read it and keep it for as long as you wish. Please pass this book along to someone who will appreciate it or leave it for the next reader to find!" Place the stickers on the covers of the books. These books can be left in public places, such as on public buses, at bus stops, train stations, on trains, public benches, in parks, on magazine racks, and so on. A special shelf may be placed in your business's lobby or waiting room to carry the books as well. If left outdoors, the books may be placed inside a clear plastic zip-lock bag to protect them from the weather.
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